I was never comfortable with UCLA's deal with Under Armour. I never could get my arms around the fact that UCLA signed the most lucrative deal in college sports with a company operating marginally above breakeven. We're talking about a company whose success was largely buoyed by the immense popularit…
I was never comfortable with UCLA's deal with Under Armour. I never could get my arms around the fact that UCLA signed the most lucrative deal in college sports with a company operating marginally above breakeven. We're talking about a company whose success was largely buoyed by the immense popularity of one basketball player, but after that they had nothing. Steph Curry signature shoes certainly was not going to pay for the UCLA deal, let alone all the other universities who inked deals with UA.
Did Doughnut Dan ever bother to look at UA's financial statements or was it as it appears to be, nothing more than a straight money grab? Seriously, how do sign a deal with a company whose EPS was -0.11 in the previous year? WTF.
Perhaps Jarmond has to think outside the box and do something different with the athletic wear and equipment contracts. Maybe call up Kanye, Lillemon, Oakley, Puma, Asics, etc. instead of doing the same ole, same ole. You think maybe the kids will flock to some Yeezy UCLA wear?
I like your thinking outside the box beyond the same old Adidas or Nike. I haven’t seen or heard of a kid that wants Adidas gear since maybe me in 1976 when Dwight Stones set the high jump record at the 1976 Montreal Olympics.
I saw the new Will Ferrell Eurovision movie on Netflix the other night. Made me think how the USC football program had all these celebrities on the sideline. Obviously Snoop Dogg’s kid didn’t work out (nor did Shaq’s) We started to get a little of that Hollywood/entertainment buzz with the Lonzo Ball team (which of course lost in the Sweet 16) but as an outsider to LA I feel Martin Jarmond should look to that community and alums within it to generate enthusiasm for our programs. If it’s not Nike then an outside the box choice like Kanye may be the way to go. Lastly, Nike directs a lot of its AAU players to Nike schools albeit “indirectly” . Show me a kid who signed with UCLA because he wanted to wear UA. I didn’t think so. Last advice. Free court side seats for the Kardashians and various rappers. I know we long for Coach Wooden but spending a practice teaching kids how to properly put on socks (important as Bill Walton will tell you (and tell you) won’t get you to the Final Four these days.
Thinking about this a little more...
I was never comfortable with UCLA's deal with Under Armour. I never could get my arms around the fact that UCLA signed the most lucrative deal in college sports with a company operating marginally above breakeven. We're talking about a company whose success was largely buoyed by the immense popularity of one basketball player, but after that they had nothing. Steph Curry signature shoes certainly was not going to pay for the UCLA deal, let alone all the other universities who inked deals with UA.
Did Doughnut Dan ever bother to look at UA's financial statements or was it as it appears to be, nothing more than a straight money grab? Seriously, how do sign a deal with a company whose EPS was -0.11 in the previous year? WTF.
Perhaps Jarmond has to think outside the box and do something different with the athletic wear and equipment contracts. Maybe call up Kanye, Lillemon, Oakley, Puma, Asics, etc. instead of doing the same ole, same ole. You think maybe the kids will flock to some Yeezy UCLA wear?
I like your thinking outside the box beyond the same old Adidas or Nike. I haven’t seen or heard of a kid that wants Adidas gear since maybe me in 1976 when Dwight Stones set the high jump record at the 1976 Montreal Olympics.
I saw the new Will Ferrell Eurovision movie on Netflix the other night. Made me think how the USC football program had all these celebrities on the sideline. Obviously Snoop Dogg’s kid didn’t work out (nor did Shaq’s) We started to get a little of that Hollywood/entertainment buzz with the Lonzo Ball team (which of course lost in the Sweet 16) but as an outsider to LA I feel Martin Jarmond should look to that community and alums within it to generate enthusiasm for our programs. If it’s not Nike then an outside the box choice like Kanye may be the way to go. Lastly, Nike directs a lot of its AAU players to Nike schools albeit “indirectly” . Show me a kid who signed with UCLA because he wanted to wear UA. I didn’t think so. Last advice. Free court side seats for the Kardashians and various rappers. I know we long for Coach Wooden but spending a practice teaching kids how to properly put on socks (important as Bill Walton will tell you (and tell you) won’t get you to the Final Four these days.